賞鳥者之休閒阻礙、休閒涉入及休閒效益關係之研究－以關渡自然公園為例

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Title:	賞鳥者之休閒阻礙、休閒涉入及休閒效益關係之研究－以關渡自然公園為例
Authors:	劉育維
Contributors:	觀光事業學系
Keywords:	賞鳥遊客 birdwatcher 賞鳥活動 birdwatching 休閒阻礙 leisure constraints 休閒涉入 leisure involvement 休閒效益 leisure benefits 關渡自然公園 Guandu nature park
Date:	2012
Issue Date:	2012-12-13 09:35:38 (UTC+8)
Abstract:	近幾十年來台灣各地賞鳥活動蓬勃發展，為了促進賞鳥活動之發展，若能了解賞鳥者於賞鳥活動中所面臨之休閒阻礙與所獲得之休閒效益，將可助於提供賞鳥棲地經營管理者在推動賞鳥活動時之參考，故本研究希望藉由探討賞鳥者從事賞鳥活動時之休閒阻礙、休閒涉入及休閒效益等狀態，並進一步瞭解休閒阻礙、休閒涉入及休閒效益三者間之關係。本研究以關渡自然公園作為抽樣地點，針對前往關渡自然公園從事賞鳥活動之遊客，以便利抽樣進行問卷發放及回收，結果呈現休閒阻礙、休閒涉入及休閒效益具有相關性。進一步透過迴歸分析發現休閒阻礙對休閒涉入有負向之影響，休閒涉入對休閒效益有正向之影響，休閒阻礙則對休閒效益有負向之影響，該結果將有助於經營管理單位，根據不同休閒涉入等級，分別制定提升遊客涉入誘因之計畫，並設法降低阻礙，進一步促進遊客在從事賞鳥活動時獲得的效益。 Birdwatching is becoming popular in Taiwan in recent decades. To promote the development of birdwatching, leisure constraints were used to realize birdwatchers’s leisure benefits in birdwatching. This can provide useful reference for habitat management authority to promot birdwatching activities. This study was designed to reveal what is the birdwatchers’s perception of leisure constraints, leisure involvement and leisure benefits. Further more, the relationships among leisure constraints, leisure involvement and leisure benefits of birdwatchers were examined. Guandu nature park was chosen to conduct this study. Results from this study exhibit that leisure constraints had negative effect on leisure involvement, while leisure involvement had positive effect on leisure benefits, and leisure constraints had negative effect on leisure benefits. The conclusion from this study will help site managers to propose schemes to encourage birdwatchers’s leisure involvement, to reduce their leisure constraints,and to increase their leisure benefits.
Appears in Collections:	[Department of Tourism & Graduate Institute of Tourism Industry ] Thesis

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