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The effects of product qualia on br...
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2003-03
2002年民進黨臺北市長候選人李應元之競選廣告策略--定位行銷理論之檢證
鈕則勳
2004-06
2002年選舉馬英九的競選廣告策略-領導品牌之政治行銷
鈕則勳
2008-09
2004年香港立法會選舉候選人之競選文宣策略
鈕則勳
2011-10
2008年我國總統選舉廣告策略分析
鈕則勳
2016-06
2012年我國總統選舉競選廣告之效果研究--以中國文化大學學生為例
鈕則勳
2013-10
2012年香港立法會選舉候選人之競選文宣策略
鈕則勳
2016-12-01
Applying design thinking in curating model-a case study of the exhibition of turning poetry into painting
Chen, Si-Jing
;
Yen, Hui-Yun
;
Lee, Sandy
;
Lin, Chih-Long
2021-05
The brand sustainability obstacle: Viewpoint incompatibility and consumer boycott
Wang, Chih-Chien
;
Chang, Shu-Chen
;
Chen, Pei-Ying
2012
Cigarette Use, Smoking Cessation, and Quit Intentions Among Active-Duty Military Personnel in Taiwan
Tai, ZX (Tai, Zixue)
;
Tao, SP (Tao, Sheng-Ping)
;
Hung, YJ (Hung, Yi-Jing)
2012
Comparative analysis of experience-oriented customer needs based on the Kano model: an empirical study
Ko, HT (Ko, Hsien-Tang)
;
Lu, HP (Lu, Hsi-Peng)
;
Yu, HJ (Yu, Hueiju)
2014-05
Effects of Online Crowdfunding on Consumers' Perceived Value and Purchase Intention
Ho, Hui-Yi
;
Lin, Pao-Cheng
;
Lu, Meng-Huang
2015-06-01
The effects of product qualia on brand image
Yen, Hui Yun
;
Lin, Po Hsien
;
Lin, Rungtai
2019-12-01
Evaluation and Preference of Classical Product Design- In the Case of Bauhaus-Style Kitchenware and Tableware Products
Yen, Hui Yun
2016
Examining Chris ware’s graphic novels from the perspectives of “post-appropriation,” “transcoding,” and the “system of comics”
Cheng, Mu-Ni
2014-09
Experiential Marketing and Marketing Experience: An Empirical Study of the Influence of Summer Boot Camp on Military Propensity
Tao, Sheng-Ping
2015-12
Exploring the critical quality attributes and models of smart homes
Luor, Tainyi
;
Lu, Hsi-Peng
;
Yu, Hueiju
;
Lu, Yinshiu
2009
Exploring the mass adoption of third-generation (3G) mobile phones in Taiwan
Teng, WC (Teng, Weichen)
;
Yu, HJ (Yu, Hueiju)
;
Lu, HP (Lu, Hsi-Peng)
2017-06-01
Factors in Transforming Cultural Elements into Fashion Design: A Case Study of the Fashion Exhibition China: Through the Looking Glass at the Metropolitan Museum of Art in New York
Yen, Hui-Yun
2001-09
FORMOSA為臺灣加油--臺塑石油CIS規劃及創意介紹
黃元禧
2022-10
How the Experience Designs of Sustainable Festive Events Affect Cultural Emotion, Travel Motivation, and Behavioral Intention
YEN, HUI-YUN
2008-01
ICOGRADA古巴年會後記
楊勝雄
2012
Integrating Kano model with strategic experiential modules in developing ICT-enabled services An empirical study
Yu, HJ (Yu, Hueiju)
;
Ko, HT (Ko, Hsien-Tang)
2015-09
The Interactive Effects of Creative Tactic Instruction and Convergent Thinking on Creative Imagination
賴惠德
;
邱發忠
;
陶聖屏
2011-11
Peer influence and smoking relapse among active-duty military personnel in Taiwan
Tai, Zixue
;
Tao, Sheng-Ping
;
Hung, Yi-Jing
2013
PERSONALITY, MOTIVATION, AND BEHAVIORAL INTENTIONS IN THE EXPERIENTIAL CONSUMPTION OF ARTWORKS
Tao, SP (Tao, Sheng-Ping)
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