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    請使用永久網址來引用或連結此文件: https://irlib.pccu.edu.tw/handle/987654321/53525


    題名: 嚴重特殊傳染性肺炎緩解臺灣自然景點的過度旅遊現象之研究
    COVID-19 Pandemic Released the Phenomenon of Over-tourism in Taiwan’s Natural Destinations
    作者: 李芷彤
    LEI, CHI TONG
    貢獻者: 全球商務碩士學位學程碩士班
    關鍵詞: 新冠肺炎
    過度旅遊
    台灣旅遊
    COVID-19 PANDEMIC
    OVERTOURISM
    TAIWAN TOURISM
    日期: 2024
    上傳時間: 2024-08-02 13:23:00 (UTC+8)
    摘要: Attention to the newer phenomenon of tourism: over-tourism, overpopulation and population pollution in tourism cities strongly impact sustainability development. Besides, COVID-19 pandemic led to global travel being shut down, the border of Taiwan had been completely closed, which was a significant opportunity to explore the transformation in Taiwan’s tourism without international tourists. The research article was to compare the change of overcrowded tourism destinations before and during COVID-19 pandemic in Taiwan’s tourism. The objective of this article would be composited into three, to examine the change of tourist’s motivation in the natural destination of Taiwan before (2020) and during COVID-19; To examine the tourist satisfaction before (2020) and during COVID-19 in Taiwan’s natural destination; and to analysis the relationship between tourist’s motivation and their satisfaction in the natural destination of Taiwan. However, using quantitative research to collect and analyze data which conducted 100 survey responses as primary data and 600 officials. SPSS software would be used to analyze the quantitative data. The analysis of this article shows the significant influence of COVID-19 pandemic on domestic tourism in Taiwan’s natural environment. Decrease in international tourist arrival and control in overdevelopment on tourism facility gathering give a highly relief to over-tourism. Moreover, the damage in the natural destination would be recovered. In the end COVID-19 may be a vital antidote of over-tourism in Taiwan’s natural destination but not permanent.
    顯示於類別:[全球商務學位學程] 博碩士論文

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