科技商業模式創新生態系統之研究

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Title:	科技商業模式創新生態系統之研究 Innovation Ecosystem of Technology-enabled Business Model Development: An Empirical Study
Authors:	許家綺 (HSU,CHIA-CHI)
Contributors:	企業實務管理數位碩士在職專班
Keywords:	創新科技商業模式系統思考創新生態系統 innovation technology business model systems thinking innovation ecosystem
Date:	2019
Issue Date:	2019-06-12 11:25:47 (UTC+8)
Abstract:	隨著時代日益進步，科技創新與各產業的相互結合所產生的加乘效應已儼然成為促使產業蓬勃發展之主要驅動力。因而世界各國的各產業也都極力思索要如何融合科技創新，而讓產業能有更突破的發展。本研究目的在於探討科技創新與商業模式、市場間的相互作用；並運用創新生態系統的觀點探討企業策略，強化和創造不同行動者間的互動與連結，以期能夠發揮綜效，促進科技創新與商業模式、市場間相互聯結所產生的各種正向循環的可能性，以及創新生態系統的完善性，進而提升科技創新產業的競爭力。本研究以對製茶產業、海洋儀器產業、遊戲開發產業等三個案例為研究對象，進行專家訪談及文獻資料蒐集，並以系統思考分析方法對案例資料進行分析，並繪製出創新生態系統因果環路圖，再加以探討科技創新、商業模式、市場發展間的因果循環關係，因而更加確定科技創新、商業模式、市場間緊密地相互聯結所發展出的創新生態系統之重要發展策略。研究結果發現，科技創新需要與商業模式、市場相互聯結，再透過政府、學研機構與產業相互協助，更能發展完善的創新生態系統，以促進企業經營績效。而本研究結果不僅為科技創新商業模式及創新生態系統理論提供了系統化的案例實證研究，更具有理論和實踐整合意義。 Innovative science and technology has become the main driving force to promote the vigorous development of industry. This study aims to explore the ineractions between innovative science, techonology, business models and markets from the perspective of systems thinking. The roles of government, company and industries in these systems and what action strategies should be adopted to strenthen and create interaction and connection among different actors in order to improve performance. This study focused on three cases, the tea industry, the marine instrument industry and the game developers industry. Experts were interviewed, empirical data was collected, and the cases were analyzed by causal loop systems analysis. The causal relationships between innovative science and technology, business models and market development were discussed. As a result, important development strategies for innovative ecosystems were identified. The results suggested that innovative technology is better to be applied to business models and markets, which then with the assistance of government, research institutions and industries could be used to further develop innovative ecosystems, promoting business performance. The results of this study not only provided an explanation for the innovation ecosystem theory of innovative business model, but also an integration of theoretical and practical research for business excellence.
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